All it takes is a good look to recognise a Moleskine journal. The super soft leather-like backing, thick ivory pages, smooth textured surface, and rounded corners. These are the physical features that make a Moleskine notebook iconic. But besides its unique "genetic makeup," what makes Moleskine journals special? Continue reading to learn more about one of the most exquisite notebooks ever created.
HISTORY OF MOLESKINE JOURNALS
The timeless black notebook, with its ivory-coloured pages and rounded corners, is a stationery rich in imagination and tradition. The Moleskine journals have been carrying on the tradition begun in France by artists and writers such as Vincent van Gogh, Ernest Hemingway, Pablo Picasso, and Bruce Chatwin. It was coined by Bruce Chatwin in his book The Songlines when he laments the loss of his black oil-skin coated notebooks (which he calls "Carnets Moleskines").
After being dormant since the 1980s, a modest Italian publisher brought the notebook back to life in 1997, reviving an incredible heritage of self-expression and creativity. Today, Moleskine is a well-known, global manufacturer of notebooks and paper merchandise associated with traditional-modern style.
WHAT ARE MOLESKINE NOTEBOOKS MADE FROM?
"Are real moles used to make this notebook?" This is a common question from our clients when purchasing Moleskine notebooks. Perhaps some made that connection since the brand's English pronunciation is "mole-skin." Thank goodness, though, no moles were harmed in making Moleskine journals. What, then, is the material that gives them their leather-like appearance?
The cover of the Moleskine notebook is made of polypropylene, which provides it with moisture resistance and makes it more durable. The popular notebook has a surface that has a slick, textured surface that feels similar to the skin of a mole, hence the name of the product.
MOLESKINE JOURNALS AS PROMOTIONAL PRODUCTS: IS IT WORTH IT?
Although the price of Moleskine notebooks is in the double digits, their superior quality and design make them impossible to resist. Furthermore, it is such a flex to have one of these journals since it has been a symbol of style and professionalism, and they have a long and storied background. So, as a company, is it an excellent investment to hand out branded Moleskine notebooks as gifts? Let's list the reasons why this brand of diary is remarkable and a worthy purchase:
PERFECT FOR NOTE TAKING
You'll enjoy taking notes on Moleskine journals since the paper is thick enough to prevent the ink from bleeding, and they're just the right size. Also, unlike the rigid whiteness of a spiral- or paper-bound notebook's pages, the light cream colour of a Moleskine's pages is easy on the eyes and promotes productive writing.
LONG-LASTING AND DURABLE
There is not the slightest shred of doubt that this particular kind of notebook has stood the test of time. It won't get deformed even when crammed inside a bag or a back pocket. Its vinyl coating provides a layer of protection against sticky surfaces and accidental spills of drinks. It also features an elastic closure that keeps your notes safely in place.
ALL YOUR NOTES IN ONE PLACE
"Oh, let me grab a piece of paper to take that down." And that piece of paper is never to be seen again. But, of course, if you have a handy notebook to record important information, you won't have to worry about this happening. A Moleskine diary is all you need to save your notes in one place.
IT HAS A HIGH PRICE TAG
Although a Moleskine notebook's pricey cost might appear like a drawback, research shows that it is not. An assistant professor at The University of Texas at Arlington did a study published in the Journal of Marketing. It shows that marketers of products with high prices should think about keeping the prices high since many customers believe that high prices mean high quality. Moreover, we tend to take extra care of our expensive purchases. You won't be able to bear to part with your Moleskine notebook from the safety of your bag or pocket.
AUTHENTIC PERSONALISED MOLESKINE JOURNALS
Are you prepared to leave a lasting impression on clients with promotional journals of the highest quality? If so, choose Moleskine notebooks. They won't just flaunt receiving such a pricey corporate branded gift; they'll also make particular note of your company, the generous giver of the notebook. Here at Best Promotion Diaries, we carry a collection of authentic Moleskine journals and notebooks ready to be branded with your logo or design. For inquiries, call us at 02 9223 7777 or email sales@bestpromotionaldiaries.com.au.
Reference:
https://timemanagementninja.com/2010/08/why-you-should-try-a-moleskine-notebook/
https://www.lifehack.org/articles/featured/5-reasons-to-pay-good-money-for-a-moleskine.html
https://www.sciencedaily.com/releases/2019/09/190906104111.htm